breitling kern CEO TALKS: Breitling’s Georges Kern on Transformation and Ownership. The Swiss watch brand's ceo discusses changes he has instituted in the last 18 months, and the .
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During his six years as CEO, he's led a massive turnaround for Breitling. , it entered the top 10 Swiss brands by sales, with annual turnover approaching billion. A focus on fewer models, Breitling's heritage, and .
An unconventional leader, he believes success relies on intuition and creativity as much as it does brains and experience. Here, he talks about his ambitions for Breitling, and the joys of. Breitling CEO Georges Kern talks us through the brand’s 140th anniversary celebrations. For those who attended Watches & Wonders this year and were able to escape the Palexpo for any length of time, it would have . Some three years ago, Georges Kern sent shockwaves through the world of luxury watchmaking by quitting a senior leadership role at Richemont Group to take the helm at Breitling. To say he has since made his mark on the . Kern has brought Breitling down from the skies to reorganise its watch collections according to three pillars – air, sea and land.
CEO TALKS: Breitling’s Georges Kern on Transformation and Ownership. The Swiss watch brand's ceo discusses changes he has instituted in the last 18 months, and the . It is five years since Georges Kern blindsided the Richemont Group by announcing he was off to head up Breitling, the independent Swiss watch company. The former IWC Schaffhausen chief.
the man shaping breitling
In recent years, Breitling, under CEO Georges Kern, has been reducing its portfolio and case sizes rather significantly, a move that comes as part of the storied watch house's masterful ethos of walking a fine line between honouring .Breitling's road to growth is a long one, and Georges Kern is savoring every minute of the journey. The marketing and management wunderkind who began his career at Kraft General Foods and later . Breitling has always been an innovative, independent brand – but under Georges Kern, the brand has reached new heights.. The iconoclastic German horological maestro shocked the watch world when .
Just over a year into his role as the Chief Executive of Breitling, Georges Kern is already making waves. That’s no mean feat in a brand which has prided itself on stoic consistency for well over a century. The veteran watch executive, whose . Kern has brought Breitling down from the skies to reorganise its watch collections according to three pillars – air, sea and land. Alongside the pilot’s range with the legendary Navitimer, are the Superocean diving watches, the Chronomat line with its universal appeal, the instruments for professionals, like for example the Exospace B55 and . Breitling's "Legendary Future" traveling roadshow hit New York City on February 22-23 with new global CEO Georges Kern unveiling the much-discussed Navitimer 8 collection to an American audience. So what do watch lovers need to know about Breitling's future other than what we've already reported on With the backing of the private equity group CVC Capital Partners, which acquired an 80 percent stake in Breitling last year, Mr. Kern has big plans for the 134-year-old brand, beginning with a .
Breitling CEO Georges Kern talks us through the brand’s 140th anniversary celebrations Russell Sheldrake. For those who attended Watches & Wonders this year and were able to escape the Palexpo for any length of time, it would have been hard to miss the giant, metallic balloon that was parked outside the Breitling boutique and restaurant on the shores .
Interview Breitling-CEO Georges Kern: „Viele Nischenanbieter werden untergehen“ Der Breitling-CEO fürchtet ein großes Markensterben, nicht nur in seiner Branche. Kern has been steering Breitling’s ship since 2017, after a successful 15-year stint in the top job at IWC Schaffhausen. Breitling has since doubled its turnover and now has 160-odd boutiques . Why Breitling CEO Georges Kern Is Investing in a Swiss Skin Care Brand The watch-world branding king is helping Soeder founders Johan and Hanna Olzon-Åkerström take their 11-year-old operation . Georges Kern, CEO of Breitling, discusses his outlook on business and strategy for the watchmaker, and shares his view on the broader luxury market. He speaks with Shery Ahn and Haidi Stroud-Watts .
Just recently, we were invited to join the Breitling Roadshow in Zurich, Switzerland. Besides listening to CEO and shareholder Georges Kern during his presentation and gala diner about the future of Breitling, receiving a lesson or two in design by Guy Bove and an amazing history class by Fred Mandelbaum, I sat with Georges Kern to ask him some questions. Dans une interview exclusive à l’occasion du lancement de la version française de The Insider, nous avons parlé de transformation, d’esprit d’entreprise et de prise de risque intuitive avec l’une des figures les plus importantes de l’horlogerie de luxe : Georges Kern, PDG de Breitling. Lorsque Georges Kern a quitté son poste de .
Breitling CEO Georges Kern has taken a private stake in the natural soap and skin care brand Soeder. The investment is a personal one for Kern, a marketing and management wunderkind who began his career at Kraft General Foods, and who made his mark repositioning IWC at Richemont Group before joining Breitling. In October 2019, a few months before the Covid-19 pandemic would strike with all its vicious fury, Breitling CEO Georges Kern was in Dubai for the Breitling Summit. At the event, he showed the new . Longstanding Breitling leader Georges Kern answers this, and many other insights in a lengthy chat. It’s all about the right timing for Breitling CEO Georges Kern, who will soon be clocking 30 years in the horological industry. While passing through Hong Kong, he gave Robb Report Hong Kong an exclusive one-on-one chat about leading Breitling . Mr. Kern, who also is a minority shareholder in Breitling, said he was banking on the strength of Universal Genève’s heritage and lingering popularity to turn it into a major player among Swiss .
Georges Kern joined Breitling in 2017 after a super successful 15-year tenure as CEO of IWC Schaffhausen. Under his leadership, Breitling has experienced exponential growth, doubling its turnover over the last two years. He fast-tracked the launch of Breitling’s e-commerce in 2018, which now makes up over 10 percent of the brand’s total sales.
Breitling Georges Kern: «Aujourd’hui, 70% du processus de décision s’effectue en ligne. Les gens nous suivent en ligne, s’informent en ligne et décident d’acheter par rapport à l’information en ligne. C’est clé de maintenir cette présence digitale.» Breitling CEO Georges Kern. (Breitling)
In 2017, Georges Kern placed today’s Breitling on a new track that led it to its exciting and diverse future through a new-found connection with its past. World-renowned Breitling collector-turned-official-Breitling-historian Fred Mandelbaum was there to open up the brand’s history to Kern at the earliest of days of his takeover. 00:01: Accutronwatch.com. 1:00: It's Back!Universal Genève To Relaunch Under The Same Ownership As Breitling. 5:24: A Week On The Wrist: The Universal Geneve Polerouter. 7:02: Why I Bought Peter Fullerton's Universal Geneve Tri-Compax. 12:48: Alpha Hands: Nina Rindt's Nina Rindt. 17:20: Accutronwatch.com . 19:12: Breitling Brings Heritage .
Breitling’s road to growth is a long one, and Georges Kern is savoring every minute of the journey. The marketing and management wunderkind who began his career at Kraft General Foods and later .
In recent years, Breitling, under CEO Georges Kern, has been reducing its portfolio and case sizes rather significantly, a move that comes as part of the storied watch house's masterful ethos of walking a fine line between honouring its past while simultaneously speaking to new audiences.
Breitling's Georges Kern Wisdom . Juiced Up: Michael Keaton is The Rake's Issue 96 Cover Star. Subscribe to the Rake. Keep up with The Rake by subscribing to our newsletter for all the latest arrivals, offers, style features, and fashion edits. Subscribe. By signing up for the newsletter you agree with our Terms & Conditions. Georges Kern has been the CEO of Breitling watches since it was still recently acquired by a private equity firm. He landed at the prestigious Swiss sport watchmaker after an engaging career running IWC at Richemont. At Breitling, the watch industry has been able to experience a more “unleashed” Mr. Kern, and the result has been a wave of novelty in all . Breitling CEO Georges Kern (Photo Credit: WatchPro) Is Breitling Still Sketchy? The question then becomes, is the kinder gentler Breitling of today as sketchy as it once was, especially as the brand enjoys a broader appeal and newfound level .
georges kern bio
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